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people today fail to make it in their business why because they lack ideas that
will help them to keep their businesses existing. As a business man or woman,
it is really important that you search for information as regard to your
business for improvement and to stand the trend in the business.
It
is important that before you start up a business, that you make some findings
and carryout research on the business you want to start up, draw a business
plan and forecast to know the future of the business so that you can determine how
profitable the business will be and to know the external and internal forces
which will negatively affect the business and discover a possible means to
avert such forces.
Business
promotion is also a good means to keep a business in going, it is necessary
that you discover the best means by which you can advertise you products to the
right consumers and at the right time. In advertising your product, if the
necessary advertising medium is not employed you will end up wasting your
effort and this will have a negative impact on your business.
Imagine
what will happen when someone decides to establish a car shopping center in a
very remote village where the means of transportation existing in that
particular area is just the use of bicycle or what will it look like setting up
a hotel business in such remote village, you will discover that such business
is going to fold up because the owners of these business fail to take into
cognizance the category of people living in the environment in which they
intend to setup their business.
Also
you will agree with me that the urge to make much profit might be very destructive
and may lead to crushing down of your business. I know that the almost reason
to venture in business is to make profit but in a situation whereby you set
your profit margin at the very high side might result in losing your customers
which will in turn affect your business. I know of a man that established a
private school in my community, he had a lot of pupils but in subsequent time
he increased the amount of fees and most parents find it very difficult to
afford the fees, this singular act lead to the fold up of the school because
the proprietor of the school thought profit is his main goal in setting up the business
but he fail consider those he is rendering services to if they can afford to
pay for the amount.
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